Founder & Head Coach · Exit Momentum · Serving owners nationwide

Cullen Talley

Founder & Head Coach · Exit Momentum

I get $10M–$50M+ owners to the next level on purpose: predictable growth without more chaos, more hours, or more of you holding it all together. I built the 3D Momentum Model so your business finally runs on a system instead of on you.

Firethorn team acquired by Qualcomm (~$220M)Built the 3D Momentum Model15x Ironman finisher · $1B+ coached revenue
Cullen Talley, Founder & Head Coach · Exit Momentum
Meet Cullen

Meet Cullen, in his own words.

Who Cullen works best with

Let me save us both some time: I'm not for every business. I work with a specific kind of owner.

I work best with owners of $10M, $20M, $50M-and-up companies who are genuinely great at what they do and have slammed into a level they cannot break through. Here's the picture I keep coming back to. As a kid I was obsessed with the space shuttle, I'd watch it launch and it was pure magic. But it takes one amount of propulsion just to clear the ground, and a completely different amount of lift to punch through the atmosphere and reach space. That's you. You got the thing off the ground, and that took everything. Now you're stuck at an altitude, $2M, $20M, twenty people, two products, pick your ceiling, and the lift that got you here will not get you through. That's not a flaw. That's physics. You need different propulsion. That's the entire job.

You're my kind of owner if:

You're Cullen's kind of client if:

 

  • You're running a real company, $10M and climbing toward $20M, $50M, and beyond, with a team and real revenue, and somewhere along the way the business started running you.
  • You handed something off once, it blew up, you grabbed it back and swore never again, so now you're the bottleneck, and deep down you already know it.
  • You want a coach who's actually done it. Sat in the chair, made the money, felt the pressure. Not a theorist with a binder and a TED Talk.
  • You want the truth, even when it stings, and someone who's relentless about turning it into results.
How Cullen coaches

I built the 3D Momentum Model the whole firm runs on. So when we work together, you're not getting a slice of it, you're getting the person who designed the entire thing.

Here's the truth I've watched play out in hundreds of companies: the tactics that got you here are usually the exact things holding you back now. The systems, the workarounds, the "I'll just handle it myself", those saved you once. Be grateful for them. But they are no longer the answer. They've quietly become the prison bars, because you can only see through that one lens, and it's keeping you from seeing the better way. Helping you see the better way is what I do.

The way I do it is the 3D Momentum Model, the framework I built, and the one everything at EXM runs on. Picture a triangle, because the triangle is the strongest shape there is: hit one side with pressure and the force spreads across all three, and it holds. Your business is exactly the same under the weight of growth. Three sides: Direction (your compass, where are we going, and what does winning actually look like), Design (your map, the systems, rhythm, visibility, and tracking that turn strategy into repeatable results), and Dynamic (the foundation, your people, the trust, the accountability). All three have to be solid. The degree any one side is weak is the exact degree the whole thing is one big contract away from cracking.

The whole model, every coach: every EXM coach works the full 3D Momentum Model: Direction, Design, and Dynamic. Cullen built all three sides of the model, so he goes straight to wherever the business is actually cracking. What he always brings: visibility and accountability. See the 3D Momentum Model →

Cullen's background

I didn't learn this in a classroom. I learned it in the chair you're sitting in, and a few times, the hard way.

I'm Cullen Talley, the founder and visionary behind Exit Momentum. Helping owners grow with clarity and direction is the work I genuinely believe I was put here to do, but understand, I'm not coaching from theory. Between growing my own companies and walking alongside our clients, I've been in your shoes thousands of times: the chaos, the overwhelm, the hunger for more, and that quiet fear that you'll either never reach your potential, or you will, and you'll have sacrificed too much to get there. I know that one personally.

Here's the operator track record, because you should know exactly who you're trusting with your business. I was part of the small Firethorn startup team that was acquired by Qualcomm for about $220M. My role was helping prove the business model by closing top-100 bank deals, and I participated personally from an equity standpoint. I served as COO of a $20M company. Since 2019 I've trained hundreds of businesses on the Exit Momentum method, and the system I built now coaches over a billion dollars in active revenue. I've helped clients exit for industry-leading multiples and raise outside capital, and still walk away with their lives intact on the other side of the deal. I'm a former Certified EOS Implementer and a Scaling Up Certified Coach, so I know the off-the-shelf systems cold. That's exactly why I built something more adaptable than any of them.

Founder & architect of the 3D Momentum Model, the growth model Exit Momentum runs on, refined across hundreds of companies since 2019.

Part of the Firethorn startup team acquired by Qualcomm for about $220M; helped prove the model through top-100 bank deals; former COO of a $20M company.

$1B+ in actively coached revenue across the businesses running this method today.

15x Ironman finisher (sub-10 hour), a couple of decades of endurance racing, which is where I learned the truth that runs through everything: the boring, repeatable work is what wins.

Former Certified EOS Implementer and Scaling Up Certified Coach.

Results

The proof is the work. Judge it there.

Coach-specific client results publish here as Marki validates attribution, quotes, and permission from the proof workbook. Until then, the firm-level bar stands.

★★★★★  Exit Momentum holds a 4.97 average across 189 Google reviews, one of the strongest review profiles in the category. (Attributed to the firm, never to an individual coach.)

What working with Cullen looks like

No mystery and no pressure. Here's exactly how it goes.

1

We start with a conversation

You book a call with Cullen, and you get honest, fast, about whether the fit is right. If it isn't, Cullen will say so.

2

The 3D Diagnostic

A focused session, just you and Cullen, digging into your Direction, Design, and Dynamic. You can't see how big the mountain is while you're climbing it.

3

The Leadership Lab

Your leadership team in the room. Momentum is a team sport. You walk out with a clear, honest picture of exactly what to fix first.

4

Ongoing coaching

A steady rhythm: clarity of direction, systems and cadence, and the leadership development that sharpens you and your team.

Questions people ask about Cullen

Straight answers.

Who does Cullen Talley work best with?
Owners of $10M–$50M+ companies who are good at what they do but have hit a level they can't break through by working more hours. As the founder of Exit Momentum, Cullen coaches across the entire 3D Momentum Model he built, Direction, Design, and Dynamic, and meets the business wherever it's actually cracking. Industry matters far less to him than whether the owner is ready to stop improvising and start engineering the next level on purpose.
What makes Cullen different from the other Exit Momentum coaches?
Cullen is the founder and head coach, and he personally built the 3D Momentum Model the whole firm runs on. The other coaches are each strongest on one side of the triangle; Cullen spans all three as the architect of the system. He's also an operator first, part of the Firethorn startup team acquired by Qualcomm for about $220M, a former COO, and the creator of a method that now coaches over a billion dollars in active revenue.
What is Cullen's coaching style?
Direct, warm, and relentless about results. He'll tell you the truth even when it stings, clients describe him as "brutally honest when they need to be" and "a straight shooter, a challenger… with high EQ." His belief is that the tactics that got you here are often the prison bars holding you back now, and his job is to help you see the better way.
What framework does Cullen use?
The 3D Momentum Model, which he built: a load-bearing triangle of Direction (the compass), Design (the map, systems, rhythm, visibility, tracking), and Dynamic (the foundation, people, trust, accountability). All three sides have to be solid, because the degree any one is weak is the degree the business cracks under the weight of growth. His through-lines: "from structure comes freedom" and "micro commitments lead to macro results."
What happens on the first call?
A straight, no-pressure conversation, Cullen calls it a fit meeting, and it works both ways: whether you're a fit for Exit Momentum and whether they're a fit for you. If it's not a fit, he'll tell you. If it is, he'll walk you through how he'd approach your situation, usually starting with the 3D Diagnostic.
Does Cullen have client testimonials?
Yes. Clients including Curtis Heacock and Garrett White (Wake Up Warrior) speak to his honesty, focus, and tactical execution, and the firm he founded has a 4.97 average across 189 Google reviews, one of the strongest review profiles in its category. You can search "Exit Momentum reviews" and read them yourself; they're real, named companies.

If any of this is hitting close to home, let's talk.

The owners Cullen works with are usually doing the work only they can do, because the business still runs straight through them. That's the real ceiling, and it does not break by working harder.

(225) 351-7878

Book a call with Cullen.

A straight, no-pressure conversation about where your business is and whether Cullen is the right coach for the job.

No pressure. No pitch. Just a straight answer.
4.97 average · 189 Google reviews